9
Broadcaster Press 9
June 23, 2015 www.broadcasteronline.com
Sport Marketing Noem Seeking Applications
For Fall Interns
And Media
Degree To Be
Offered At USD
Dave Says
WASHINGTON – Representative Kristi Noem is accepting
applications for fall internships in her Washington, D.C.,
office, as well as in her offices in Sioux Falls, Rapid City and
Watertown.
Student interns in Representative Noem’s office will assist
staff with various constituent service and communications
projects, as well as assist with legislative research. Both
South Dakota and Washington, D.C., internships provide
students with first-hand knowledge of the legislative process
and the countless other functions of a congressional office.
College students who are interested in interning in any of
Representative Noem’s offices should submit a resume, cover
letter, and references to Christiana.Frazee@mail.house.gov by
August 3.
For more information, contact Christiana Frazee at 202225-2801.
YOU NEED SOMETHING THAT MATTERS
Dear Dave,
My wife and I are in our twenties. We have no debt and
$50,000 in the bank. Our income is $90,000 a year, and we’re
cautious to live on less than we make. Still, we can’t seem to
get motivated to make a budget. How can we get inspired to do
this?
Isaac
A new University of
South Dakota undergraduate
degree in sport marketing &
Dear Isaac,
media will help fill demand in
Two of the biggest motivators we have are pain and pleas- the sport and sport enterure. Financially, you guys don’t have any pain. You’re killing
tainment industry, which
it! So, we’re going to have to figure out something associated
Bloomberg News said is
with pleasure.
growing at nearly 5 percent
I think you need to look for something bigger than money
annually and is projected to
to push you. You guys need to ask yourselves, “What are we
approach $68 billion by 2017.
saving for?” On a bigger scale, ask yourselves, “What can we
The South Dakota Board
do with this money?”
of Regents last week apIt sounds to me like you both realize money can’t be the
proved the new program,
goal. And that’s a good thing. You guys are obviously smart,
which will start offering
gifted people. I’m sure you have ideas and goals, dreams and classes this fall at USD’s
desires. Talk about them and write them down. By doing this, Vermillion campus. It will
you’ll be taking the first steps toward making these things re- teach broad skills in marketality. When you have something specific that you want money ing, advertising and public
relations, event management,
to do, it gives you a reason to make it behave.
and law/ethics. New graduGod calls us to manage well the resources He gives us,
ates will be prepared to work
so that we’re able to do good things for His kingdom and His
people. Broke people can’t give, so my advice would be to use in high school and college
athletic departments, adveryour talents and resources for the good of others.
tising and public relations
—Dave
firms, merchandising companies, professional sports
RV UPGRADE
teams, athletic facilities and
Dear Dave,
the news media.
My husband and I work and live in an RV. The vehicle is
“I think that this new mapaid for, and I’d like to upgrade to a larger one, but that would
jor is a very viable one that
mean taking out a $30,000 loan. We have $30,000 in savings,
has great value in the sports
including our emergency fund, and we make $55,000 a year.
marketplace,” said USD alumWhat are your thoughts?
nus John Gillis, associate
Renee
director of development for
Dear Renee,
the National Federation of
I think what you’re doing with your lives is kind of cool.
State High School AssociaBut I can’t advise financing something that will go down in
tions.
Michelle Van Maanen,
value as quickly as an RV. I wouldn’t even do it on the basis
chair of USD’s Media &
that it’s going to be your primary residence.
Journalism Department, said
Let’s look at things from a different angle. First of all,
the program is unique to the
I think your emergency fund is a little high. I recommend
three to six months of expenses, and on a household income region, and the university
expects to eventually graduof $55,000, holding $20,000 in reserve would be a lot. If you
ate up to 15 sport marketing
kept $15,000 in the bank, that would leave you with $15,000.
students each year. Beyond
If you’re talking about a $30,000 upgrade, you’d only need to
basic media and marketing
save up another $15,000.
principles, the program alSee where I’m going with this? With a little patience and
planning, you can have your upgrade in the not-too-distant fu- lows students to specialize
and pursue either a bachelor
ture and still have the peace of mind that goes with knowing
of arts or bachelor of sciyou have a reasonable emergency fund sitting in the bank!
ence degree. Classes will be
—Dave
taught through four existing
* Dave Ramsey is America’s trusted voice on money and business. He
majors: kinesiology, media
has authored five New York Times best-selling books. The Dave Ramsey
& journalism, communicaShow is heard by more than 8.5 million listeners each week on more than
tion studies and business
550 radio stations. Dave’s latest project, EveryDollar, provides a free online marketing.
budget tool. Follow Dave on Twitter at @DaveRamsey and on the web at
“This sort of combines
the best of all those prodaveramsey.com.
grams into a targeted degree
that all the industry information indicates is greatly
needed, not just in our
region but everywhere,” Van
Maanen said.
The major will prepare
students for careers in event
and facility management, advertising and public relations,
sports news, scoreboard
creation, and leadership and
finance. Van Maanen said it
will give students the basic
skills needed to enter the
field but also the background
to become leaders in sport
management that will make
them marketable throughout
their careers.
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