Master The Wedding Save-The-Date
Many couples’ weddings take
more than a year to plan.
Couples want all of the special
people in their lives to witness
their vows, and giving guests
advance notice can ensure as
many loved ones as possible
attend the ceremony.
To be certain that
guests have ample notice
to clear their schedules,
many couples now
turn to save-the-date
cards, which announce
weddings well in
advance of the actual
wedding day.
Save-the-date cards
once were reserved
only for weddings that required
travel or special circumstances, such as
destination weddings. But such cards have now become
commonplace for all weddings. That’s because many people plan
vacations or business trips anywhere from four to six months
in advance. Busy people require plenty of notice to include this
important date on their calendars, particularly when wedding dates
Did
you
know?
fall during popular travel seasons or around the holidays.
Save-the-date cards are typically mailed six to eight months prior
to the wedding, though some are sent as early as a year before the
big day. Once a date and a location is secured, save-the-dates can be
ordered and mailed.
Save-the-date cards require couples to assemble their guest lists
well in advance of the wedding. Everyone who will get a wedding
invitation should also receive a save-the-date card. There’s no turning
back once cards are sent, so couples will need to be certain everyone
they want to attend is getting advanced notice.
It’s acceptable to mail save-the-date cards even if some wedding day
details are still up in the air. Guests really only need to know the date
and location of the wedding. Couples also can use the save-the-date
card to direct invitees to a wedding website where guests can learn the
details of the wedding as they unfold.
RSVP information does not need to be included on the save-thedate card.
Save-the-date cards are much less formal than invitations, so
couples can have fun with them. They can showcase couples’ clever
personalities or funny quirks. Keep in mind it is in poor taste to
mention gifts or registries on save-the-date cards. There will be plenty
of time to direct guests to registries later on.
Couples are increasingly turning to save-the-date cards when
planning their weddings to make sure busy friends and family will
have enough time to make plans to attend their weddings.
v MetroCreative Connection
According to the 2015 Real Weddings Study from the premier multiplatform
wedding resource The Knot, the most popular month for couples to get
engaged is December. Sixteen percent of survey respondents became engaged
in the final month of the calendar year. The survey also found that the average
length of a couple’s engagement is now 14.5 months. Where June once was
the most popular month of the year to tie the knot, today’s couples are now
heading down the aisle most often in October. Seventeen percent of weddings
now occur in October, closely followed by 15 percent in September. And at
what age are couples saying their ‘I dos’? The average marrying age for a bride
is 29 and it is 31 for the groom.
v MetroCreative Connection
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4vWedding Planner 2017
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