080514_YKBP_A 5.pdf
Broadcaster Press 05
August 5, 2014 www.broadcasteronline.com
A new beginning at the Plain Talk
By Alan Dale
Can you feel that,
Vermillion? Do you get
that sensation, Clay
County?
When you do, it will
undoubtedly be the
sensation of change.
A steady, purposeful,
wave of historic change.
Once the feeling sets
in, it will be the goal of
the Plain Talk to make
sure that it stays fixed
within you for good.
I am excited to be a
part of your
community and to
eventually become
accepted as one of you.
Monday I began my
new tenure in
Vermillion as the
general
manager/managing
editor of the Plain Talk
and the Broadcaster
Press.
I am excited to be a
part of this
organization and
knowing I have the two
best writers in the
region, a creative sales
and ad department, and
a strong support staff
within, sure helps with
the transition.
As do the people of
Vermillion and the
surrounding area.
This is a bustling,
progressive area of
South Dakota, which is
one of the fastest
growing and more
advancing states in the
country.
How good is that?
So what better way to
celebrate this time by
giving this town and
region what it deserves:
The best.
In the upcoming
days, weeks, and
months, we here at the
Plain Talk will present
to you a growing wave
of sweeping changes
that we believe will give
our readers the best
coverage possible.
From news coverage
to entertainment to
sports, it shouldn’t take
long for people to
notice that our goal of
expansive reporting has
taken root.
We are not here
simply to do our job, we
are here to earn and
command your
attention.
This is your paper
and the one that needs
to come through in
giving Vermillion and
surrounding
communities like Elk
Point and Jefferson our
fullest attention and
respect.
What is important to
you will be as
important if not more
to the Plain Talk.
We want your news.
We want you to share
with us the information
that this community
requires. Heck, we may
even lend a hand and
end up presenting
plenty more, sometimes
showcasing news and
feature stories that may
have gone unnoticed.
Those we vow to not
overlook.
As far as sports
coverage you will see
comprehensive reports
from Vermillion and
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Elk Point-Jefferson high
school programs. It will
come at you on a
regular basis. Your
teams are our teams
and our teams will be
given the respect they
have earned and
deserve.
We will also make
sure for those college
sports fans, that the
Coyotes get their fair
play as well. No stone,
no team, no athlete, will
go unserved.
All the readers have
to do is seek what they
wish to find and it is
our job to present
them with the best
coverage of those
items.
That we vow to do.
How can the
community help us?
Well, first off, don’t be
shy. If we are missing
the boat on something,
we will be confident
enough to take your tips
to heart and do what we
can, where we can. Keep
our phone number
close and use it wisely
and often.
Also, we just ask that
you keep an open mind.
This may be a more
proactive and assertive
approach to news
coverage. We will be
there making sure we
get what we need
because it’s about
wanting to get what you
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that we will also honor
you, the readers, and
what you best need or
what you demand. No
one will demand more
from us than we here at
the Plain Talk.
It's not just about
existing it is about
excelling.
For many, Aug. 1
translates into just
another first day of a
new month. As you read
this on that particular
day on the calendar, this
date means so much
more for the Plain Talk.
It is a new beginning,
a new wave, a new
presence.
Enjoy...
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We also may be
moving toward some
extremely progressive
and forward thinking
approaches to how we
report the news.
Approaches that are
rarely seen in a weekly
or a bi-weekly. News is a
24-hour-a-day, 7-day-aweek cycle. For those
who demand and need
their news sooner and
more readily available...
Stay tuned.
This is a new
beginning at the Plain
Talk while at the same
time holding true to
what has made this
paper what it has
represented. As we do
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